What kinds of data does DataMoon provide?
Last reviewed October 22, 2026
DataMoon provides four kinds of data:
| Type | What it includes |
|---|---|
| Consumer (B2C) | Demographics, lifestyle, and purchase intent |
| Business (B2B) | Firmographics, decision-makers, and contact details |
| Intent | Behavioral signals showing who is actively researching a topic |
| Identity resolution | Matching anonymous website visitors to known profiles |
By the numbers
- 280M+ U.S. consumer profiles
- 120M+ business contacts
- 400+ data points per record
- 60,000+ pre-built audience segments
- 40,000+ intent categories
Related
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- What data does DataMoon exclude?DataMoon doesn't collect Social Security numbers, banking details, passwords, or other sensitive regulated data.
- Do you use Google or Bing search data?No. Keystroke-level search data belongs to the search engines and isn't available to third-party data providers.
- How you can use DataMoon dataUse DataMoon data for your own lawful marketing, sales, and analytics. It can't be used for credit, insurance, employment, or housing decisions, or resold without written consent.