Do I need a privacy notice on my website?
Last reviewed October 22, 2026
Disclaimer: We are not lawyers, and this is not legal advice.
Yes. If you use the DataMoon pixel or DataMoon data, you're required to post a privacy policy on your website that complies with applicable privacy laws and gives consumers an easy way to opt out.
Recommended notice
DataMoon recommends adding a web banner or similar notice on any website where personal information is collected for DataMoon services, with this or substantially similar language:
When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email or online profiles. We (or service providers on our behalf) may then send communications and marketing to these emails or profiles. You may opt out of receiving this advertising by visiting https://datamoon.com/opt-out.
You can replace the opt-out link with your own opt-out method.
Important notes
- This recommendation isn't legal advice. You're responsible for your own disclosures; consult your counsel for your situation.
- California residents require "notice at collection" and opt-out mechanisms under the CCPA/CPRA.
Full terms
See sections 18 and 19 of the Terms of Service.
Related articles
- How consumers opt out, and how you handle deletion requestsConsumers can opt out at datamoon.com/opt-out. When DataMoon receives deletion requests that affect data you hold, you're required to honor them.
- How you can use DataMoon dataUse DataMoon data for your own lawful marketing, sales, and analytics. It can't be used for credit, insurance, employment, or housing decisions, or resold without written consent.
- What is the DataMoon pixel and how does it work?The pixel is a tracking script on your website that identifies anonymous visitors without them filling out a form.